by Vincenzo Barone — last modified Sep 14, 2009 03:18 PM
Agroalimentare Campania is the site of the agricultural regional production, created for the valorization of the Campania region and its local food heritage. The purpose of the Association is to create a virtual space devoted to agriculture, production, suppliers, consumers and partners of all levels. The need Agroalimentare Campania aims to provide B2C services and territorial marketing for all its users. The website is dedicated to who looks not only for general information on food field but, in particular, the retrieval of specific information about products, suppliers, consumers and investors. Portal The portal contains detailed files on all products in the field, specifying sensory characteristics and production. At the same time to emphasize the food manufacturing and points in an interactive manner through maps, virtual tours, each element of the production chain, from the farmer to the distributor. The main interesting part of the site is the step related to quick search, both of products and industry events. However this same information is highlighted on the home page in an interactive manner. The portal maintains the areas reserved for registered users. The simplicity of the graphic structure of Agroalimentare Campania was studied for its impact. The colors, shapes and distribution help to donate to the site appearance to ensure smooth and intuitive navigability and accessibility without losing the value of design that is attractive and appropriate to the image of the Consortium.